Short Highlights

• Professional glossing shampoo to enhance blonde radiance and neutralize unwanted brassiness.
• Lightweight formula for gentle cleansing and luminous finish.
• Safe for color-treated, highlighted and sensitized hair.
• Designed to boost shine and maintain salon-fresh gloss between appointments.

Product Description

L'Oréal Professionnel Blondifier Gloss Professional Shampoo 300ml is a salon-grade cleanser formulated to brighten and refine blonde tones while delivering glossy shine. The gentle formula removes impurities and helps neutralize warm brassy reflections for a fresher, more luminous blonde.

Ideal for highlighted, balayage or naturally blonde hair, this glossing shampoo prepares the hair for finishing treatments and helps extend color vibrancy. It provides a soft, polished finish without weighing hair down. This product does not contain SPF and is not a tint — it preserves shade and improves finish.

Key Ingredients & Benefits

• Gentle surfactants — effectively cleanse without stripping color.
• Violet-neutralizing pigments — reduce brassiness and refresh cool tones.
• Gloss-enhancing agents — add immediate shine and smoothness.
• Hydrating humectants — improve manageability and softness.

How to Use

1. Wet hair thoroughly.
2. Apply a small amount of shampoo, emulsify into a lather and massage into scalp and lengths.
3. Rinse thoroughly. Repeat if necessary for a deeper cleanse.
4. Follow with a Blondifier conditioner or gloss treatment for best results.

Shade Guide / Color Match Tips

This is a glossing shampoo — not a permanent color. It is suitable for all blonde shades and helps maintain cool, ashy and neutral tones when used regularly. For intense purple toning, pair with a dedicated purple shampoo or in-salon toning service.

Safety & Certifications

• Dermatologically tested for use on color-treated hair.
• Professional salon formula — follow label or stylist recommendations.
• Avoid contact with eyes; rinse immediately if contact occurs.

Product Details